Welcome!

Adobe Flex Authors: Matthew Lobas, PR.com Newswire, Shelly Palmer, Kevin Benedict

Related Topics: Adobe Flex

Adobe Flex: Article

Macromedia Breeze Live - Now with Pay-As-You-Go Pricing Plan

Macromedia Breeze Live - Now with Pay-As-You-Go Pricing Plan

In an move plainly geared to expanding into consumer and small business markets, Macromedia announced the immediate availability of Breeze Live. The product was announced last year, but has until now been used exclusively by large corporations like Federal Express, SBC, American Express, and TicketMaster.

Macromedia believes that smaller businesses, if provided access to the same features employed by enterprise customers, can create the illusion of added size. Tom Hale, Macromedia's vice president of communications, said that to the outside world, "a small business can appear bigger."

Hale elaborated on the business logic that supports the advantages for a company to look larger. "When you visit a small business," he said, "the two places they spend money on are the lobby and the conference room. Now they can also have the Web presence of a larger company."

Macromedia has been mining the consumer and SMB markets of late, so offering Breeze Live is not surprising. What is unique about Macromedia Breeze Live is the pricing system. The company is offering the platform for 32-cents-per-user-minute in a pay-as-you-go pricing model, similar to those being offered by mobile phone providers. Macromedia will also be offering 5- and 10-seat plans for about $75 a month for unlimited meetings.

It is hoped that once customers begin using the product, they will want to maintain their new 'meeting rooms.' To this end, once an account is established there is no need to setup new configurations for each use. Breeze Live eases the work ordinarily called for when setting up meetings. Users can add content and programs ahead of time, rather than being made to orchestrate various audio and visual components as a meeting progresses. To join a Breeze Live meeting, attendees need only click on a Web link. Meeting participants can also share live content and make real-time changes.

Macromedia feels that SMB's make ideal users, since the product is based on Flash technology, which is installed on most computers. Businesses that already use key products like DreamWeaver, Director, and Fireworks, Macromedia expects, will be drawn to Breeze Live, as it is the last hurdle a SMB needs to cross in attempting to appear as having the stature enterprise systems presumably convey.

More Stories By Adobe News Desk

MXDJ News Desk gathers stories, analysis, and information from around the world of software design and development and synthesizes them into an easy to digest format for MX developers.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science," is responsible for setting the strategy and defining the Big Data service offerings and capabilities for EMC Global Services Big Data Practice. As the CTO for the Big Data Practice, he is responsible for working with organizations to help them identify where and how to start their big data journeys. He's written several white papers, is an avid blogge...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.