New models for successfully packaging and delivering video and Internet TV content packaged to today's busy consumer. What are the different business models and advertising strategies that will work, and why? In association, this session will offer an explanation of the convergence of mobile entertainment on the four screens PC, TV, mobile phone and PMP; how to engage the consumer with TV and video content and keep them coming back for more…when it's convenient for them (where and when they want it). The session will then round back to how everyone can win: content providers, advertisers, and ultimately, the consumer.
kennyo wrote: Actually, Egenera's CEO is staying on as Board chairman. As the company transitions to be a multi-platform player, the feeling is to have management who are experts about software, the converged infrastructure market, and familiar with the players in the space. Ergo the new CEO, and ergo the new levels of backing from investors. The company is still hiring in its field and OEM spaces, and in conversations with multiple IHV partners.
Nov. 22, 2009 05:01 PM EST
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