Welcome!

Adobe Flex Authors: Matthew Lobas, PR.com Newswire, Shelly Palmer, Kevin Benedict

News Feed Item

Reesio Launches CRM, Listing Syndication, and Its Own E-Signatures; Pivots to Paid Pricing Model

Reesio continues to work towards goal of becoming the one-stop-shop technology platform for modern real estate professionals.

SAN FRANCISCO, Aug. 19, 2014 /PRNewswire-iReach/ -- Reesio, the real estate technology startup that has focused primarily on transaction management during its 21-month existence, has announced the launch of several new features that it feels will propel it faster and faster towards becoming an all-in-one technology platform:

  • CRM and Lead Tracking/Management
  • Listing Syndication to popular portals like Trulia, HomeFinder, and Foreclosure.com
  • Its own E-Signatures powered by Adobe EchoSign.
  • The ability for users to turn on/turn off their Reesio single property page websites.

All of the above new features are being launched and tightly integrated into Reesio's existing transaction management product. According to Reesio Co-Founder & CEO, Mark Thomas, these new features are based entirely on feedback from its existing base of customers, who have been asking for CRM and more control over their single property page websites for awhile. "A lot of companies talk a good game about being there for its customers and listening to their feedback, but we really put that into action by offering 24x7 chat support and releasing new features every single week based on customer feedback in order to constantly keep our product on the cutting edge."

As Thomas discussed earlier this year with Inman News, all of these new features tie into Reesio's goal of becoming the go-to technology platform that has everything that modern real estate professionals need.  According to a WAV Group study that was released earlier this year, the number one pain point for brokers and agents is not having all of their technology needs in one place. "Real estate professionals hate having to cobble together 4 or 5 different products to do their job. They want and need everything all in one place. So many products do just one thing. While we're certainly not 100% done, we are the only company with the goal of building out all of the features that real estate professionals need to do their job. And in a beautifully designed format that is fully integrated and not clunky to use."

Ending DocuSign relationship in favor of Adobe EchoSign

One of the changes that Reesio is making will be the launch of its own e-signatures, powered by Adobe EchoSign. Since Reesio launched in November 2012, it has always used DocuSign's e-signatures integrated within its transaction management product. That integration with DocuSign has ended and Reesio has instead integrated Adobe EchoSign's e-signatures into its product. With the new Adobe EchoSign integration, users will no longer be required to have a separate paid e-signatures account with another provider -- users will simply need a Reesio account, and e-signatures will automatically be included, thus saving Reesio's customers a considerable outside expense. "Reesio customers were frustrated with having to pay for a separate e-signature account and then linking that outside account within Reesio in order to e-sign documents," said Thomas. With our new Adobe EchoSign integration, there won't be any separate paid e-signature accounts or linking required. Just use Reesio and you'll be all set."

There are other reasons for the change. According to Thomas, "DocuSign bought a competitor of our's (Cartavi) 15 months ago, and recently re-branded that product to be called 'DocuSign Transaction Rooms'. It became increasingly difficult to differentiate our branding from them when we were essentially offering a competing product directly within our own product."

Thomas said that Adobe EchoSign approached him about a dedicated partnership earlier this year, and it was clear "that they really wanted to work with us and become a true partner. Even though EchoSign doesn't currently have a big presence within the real estate industry, they're owned by a publicly-traded company in Adobe, and they have a lot of Fortune 500 clients. "EchoSign is owned by one of the top brands in the world in Adobe, and has a world-class list of high profile customers using its product", said Thomas. "We couldn't be more thrilled to be working with them".

Pivot to a Paid Product

Partly due to the switch of eliminating DocuSign and offering its own E-Signatures through Adobe EchoSign, and partly due to other factors, Reesio has also become a purely paid product. "By offering our own e-signatures without requiring users to have a separate paid e-signatures account with another company, we have no choice but to begin charging for our product." However, there are other reasons that Thomas cited for the change as well, including:

  1. As Reesio has added more and more features in becoming a one-stop-shop (like CRM and Listing Syndication), the direction that Reesio is heading in is that of becoming a "premium product" that does everything for real estate professionals.
  2. Thomas said the Reesio team found that over the past 9 months while they were giving their product away for free, it actually had a negative connotation with their users. According to Thomas, "We had many new users who were hesitant to use our product because they thought that something must be wrong with it if it was free."

When asked how the reception of switching to a paid product has been among its existing base of customers, Thomas said he was personally overwhelmed by the positive response. "To be honest, we were a bit nervous that there would be a lot of backlash. However, we're truly humbled by the positive response from our existing customers, who already started paying us 6 weeks ago even though we haven't officially required them to do so until last week. Essentially, we've had customers voluntarily paying us for the past month and a half. You don't get that unless you have a great product that users love."

One such customer is Brian Lyons, a Realtor from Urban Homes Real Estate in San Diego. Brian states, "We've been using Reesio for the past 15 months, and not only is it a great product that does everything that we need all in one place, but the Reesio team provides Zappos-like customer service 24x7. We were even voluntarily paying for the product every month while it was free because we appreciated how much it streamlined our business."

Media Contact: Mark Thomas, Reesio, 888-870-7889, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

Photo - http://photos.prnewswire.com/prnh/20140819/137244

SOURCE Reesio

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
The 21st International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Machine Learning and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding busin...
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deli...
SYS-CON Events announced today that Systena America will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Systena Group has been in business for various software development and verification in Japan, US, ASEAN, and China by utilizing the knowledge we gained from all types of device development for various industries including smartphones (Android/iOS), wireless communication, security technology and IoT serv...
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that EARP Integration will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. EARP Integration is a passionate software house. Since its inception in 2009 the company successfully delivers smart solutions for cities and factories that start their digital transformation. EARP provides bespoke solutions like, for example, advanced enterprise portals, business intelligence systems an...
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive ad...
Existing Big Data solutions are mainly focused on the discovery and analysis of data. The solutions are scalable and highly available but tedious when swapping in and swapping out occurs in disarray and thrashing takes place. The resolution for thrashing through machine learning algorithms and support nomenclature is through simple techniques. Organizations that have been collecting large customer data are increasingly seeing the need to use the data for swapping in and out and thrashing occurs ...
SYS-CON Events announced today that Interoute has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Interoute is the owner operator of Europe's largest network and a global cloud services platform, which encompasses over 70,000 km of lit fiber, 15 data centers, 17 virtual data centers and 33 colocation centers, with connections to 195 additional partner data centers. Our full-service Unifie...
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
SYS-CON Events announced today that Progress, a global leader in application development, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Enterprises today are rapidly adopting the cloud, while continuing to retain business-critical/sensitive data inside the firewall. This is creating two separate data silos – one inside the firewall and the other outside the firewall. Cloud ISVs oft...
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...
SYS-CON Events announced today that Carbonite will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Carbonite protects your entire IT footprint with the right level of protection for each workload, ensuring lower costs and dependable solutions with DoubleTake and Evault.
SYS-CON Events announced today that Ocean9will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Ocean9 provides cloud services for Backup, Disaster Recovery (DRaaS) and instant Innovation, and redefines enterprise infrastructure with its cloud native subscription offerings for mission critical SAP workloads.
SYS-CON Events announced today that Progress, a global leader in application development, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Enterprises today are rapidly adopting the cloud, while continuing to retain business-critical/sensitive data inside the firewall. This is creating two separate data silos – one inside the firewall and the other outside the firewall. Cloud ISVs ofte...
As cloud adoption continues to transform business, today's global enterprises are challenged with managing a growing amount of information living outside of the data center. The rapid adoption of IoT and increasingly mobile workforce are exacerbating the problem. Ensuring secure data sharing and efficient backup poses capacity and bandwidth considerations as well as policy and regulatory compliance issues.
SYS-CON Events announced today that Cloud Academy will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud computing technologies. Ge...