Welcome!

Adobe Flex Authors: Matthew Lobas, PR.com Newswire, Shelly Palmer, Kevin Benedict

News Feed Item

Premier Marketing Conference Draws Today's Leading Digital Brands to Focus on Content and Organic Search Success

Now in Its Fourth Year, BrightEdge's Share14 Is the Only Digital Marketing Conference Bringing Together Top Brands Like Google, Facebook, Twitter and Bing to Share Their Best Practices

SAN FRANCISCO, CA -- (Marketwired) -- 07/29/14 -- BrightEdge, the essential content marketing platform, is hosting its fourth annual premier industry conference, Share14. At the August 20-22 San Francisco event, content marketing and organic search leaders from today's leading global brands will present the latest trends, insights, and best practices transforming modern marketing. Digital marketing leaders from major brands lead every single session at Share14. Attendees will have an opportunity to hear from and network with top brands, such as YouTube, 3M, Macy's, and NBC Universal, and discover their secrets to driving unprecedented content and search marketing success.

"Share14 is the must-attend event for content and search marketers," said Jim Yu, BrightEdge CEO and Co-founder. "At Share14 we're bringing together the most innovative search and content marketing thought leaders and practitioners to share their knowledge and spur meaningful discussions on how marketers can drive real business results."

Share14's speaker line-up includes a closing keynote by Stephen Dubner, co-author of the internationally bestselling and award-winning 2005 book, Freakonomics, and its wildly popular successors, Superfreakonomics and Think Like a Freak. Dubner, an award-winning author, journalist, and media personality, will speak on how marketers can -- and should -- "think like a freak" in order to increase productivity, rationality, and creativity.

Dubner will be joined on stage by other marketing experts, like Google's Darren Pleasance, head of Customer Acquisitions, who will share Google's online marketing tactics and how marketers can apply those practices in their own business. Bing's Duane Forrester will also take the stage to discuss the latest trends in the ever-evolving world of search marketing and how marketers can stay on the cutting edge. Other speakers include top digital marketing practitioners from leading brands like Adobe, 3M, Macy's, YouTube, and Home Depot.

Share14 brands and speakers include:
3M: Craig Berdie, Global Search Marketing Manager
3M: Raj Rao, Global Director for eCommerce and eMarketing
Adobe: Dave Lloyd, Senior Manager, Global Search Marketing
Autodesk: Brenna Comacchio, Search Marketing Analyst
Best Western: Felipe Carreras, Director, eCommerce
Bing: Duane Forrester, Senior Product Marketing Manager
Biz2Credit: Guru Charan, Business Development
Blind Five Year Old: AJ Kohn, Owner
BrightEdge: Jim Yu, CEO and Co-founder with Lemuel Park, CTO and Co-founder
CareerBuilder: Allison Fabella, Director, Global SEO
Epicor Software: Dawna Olsen, Director of Corporate Marketing
Experian: Ngia Vang, SEO Team Lead
Facebook: Rob Creekmore, Advertising Research Manager, Marketing Science
General Motors: Doug Peeples, GM Global Digital Marketing & Advertising
Gengo: Ken Yamada, Marketing Director
Global Strategies: Mellissa Jensen, Director, Strategic Analytics
Global Strategies: Ken Shults, Managing Director, Global Consulting
Google: Darren Pleasance, Global Customer Acquisition
Groupon: Gene McKenna, Director of Search Marketing
Hilton Hotels: Melissa Walner, Director, Global SEO and Social Media
Home Depot: Sean Kainec, Head of SEO
HP: Vicqui Chan, Senior Manager, Global SEO
Intel: Laura-Ann Mitchell, Digital Marketing Manager
iProspect: Antonio Esposito, GM Global SEO Lead
Macy's: Lauren MacPhail, SEO Director
Majestic SEO: Dixon Jones, Marketing Director
Marriott: Michael Jozaitis, Manager SEO Strategy, Marriott Emerge
Microsoft: Alex Volk, Search Marketing Director
Move, Inc. (Realtor.com): Richard Naimy, Director of SEO
NBCUniversal: Seth Holladay, Sr. Director of Audience and Monetization
Nina Hale: Leslie Gibson, Associate Director of Content Marketing
OpenTable: Denis Scott, Senior Director of Acquisition Marketing
Pennwell: Michael Kirchhoff, Director of SEO/Product Support
Rackspace: David Whitworth, SEO Manager
RedDoor Interactive: Jordan Kasteler, Senior SEO Manager
Rimm Kaufman: Adam Audette, Chief Knowledge Officer
Rosetta: Jason Tabeling, Associate Partner, Search and Media
SAP: Todd Wilms, Digital Marketing Executive
Scripps Networks: Jesus Mendez, Manager, Search Engine Optimization
Seagate Technologies: Ali MacDonald, Digital Marketing Manager
Time Inc.: Binti Pawa, Head of SEO
Trulia: Mark Munroe, Director of SEO
YouTube: Sara Snyder, Global Product Expert

In addition to high caliber discussions from Share14's expert speakers, the conference will offer an opportunity for networking alongside marketers and practitioners from across industries. Attendees will also have a chance to earn their BrightEdge Certified Professional Certification with experts from the BrightEdge Client Services team. Becoming a BrightEdge Certified Professional translates into crucial -- and increasingly in-demand -- analytical, search, and content success skills. BrightEdge's founders will highlight the company's vision and latest technology innovations for marketers. For more information and to check out the full agenda visit: www.brightedge.com/share14#overview

About BrightEdge
BrightEdge is the essential content marketing platform for modern business. It transforms online content into tangible business results such as traffic, revenue and engagement. BrightEdge's S3 platform is powered by a sophisticated big data analysis engine and is the only company capable of web-wide, real-time measurement of content engagement across all digital channels, including search, social and mobile. BrightEdge's 8,500+ global brands include leaders like 3M, Microsoft, Netflix and Nike. The company is based in San Mateo, CA with offices in New York City, Chicago, London and Tokyo.

Visit our website: www.brightedge.com
Read our blog: www.brightedge.com/blog
Like us on Facebook: www.facebook.com/seoplatform
Follow us on Twitter: www.twitter.com/brightedge

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, discussed how leveraging the Industrial Internet a...
There will be new vendors providing applications, middleware, and connected devices to support the thriving IoT ecosystem. This essentially means that electronic device manufacturers will also be in the software business. Many will be new to building embedded software or robust software. This creates an increased importance on software quality, particularly within the Industrial Internet of Things where business-critical applications are becoming dependent on products controlled by software. Qua...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Large scale deployments present unique planning challenges, system commissioning hurdles between IT and OT and demand careful system hand-off orchestration. In his session at @ThingsExpo, Jeff Smith, Senior Director and a founding member of Incenergy, will discuss some of the key tactics to ensure delivery success based on his experience of the last two years deploying Industrial IoT systems across four continents.
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner. For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it ...