Welcome!

Adobe Flex Authors: Matthew Lobas, PR.com Newswire, Shelly Palmer, Kevin Benedict

News Feed Item

Bunchball to Reinvent Customer and Employee Engagement at GSummit 2014 in San Francisco

Gamification Leader to Demonstrate How to Motivate People Through Data and Drive Business Results

REDWOOD CITY, CA -- (Marketwired) -- 06/05/14 -- Next week, Bunchball, the pioneer and market leader in gamification, will redefine gamification in the enterprise at GSummit, one of the largest gatherings in the gamification industry. The four-day event held at the Concourse Exhibition Center in San Francisco June 10-13. Having recently received a notice of allowance for a "Gamification as a Service" patent, Bunchball will be a leading presence at the event, presenting multiple sessions by both executives and customers, a workshop and live demonstrations and giveaways at the booth

Organizations that engage customers and employees via gamification see a 240 percent improvement in performance-related outcomes. These successes have prompted analysts to anticipate that the market for gamification will triple in four years, leading to widespread deployments in enterprises of all sizes.

Rajat Paharia, founder and chief product officer at Bunchball, will shed light on the reasons for and implications of the ROI of gamification. He'll discuss how, by motivating people through data, gamification is fundamentally changing the way work happens. Widely recognized as the father of this fast-growing industry, Rajat is also the author of New York Times and Wall Street Journal best-seller Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification, free copies of which will be given away at the Bunchball booth.

To provide companies with an actionable path towards successful gamification implementations, Bunchball's Molly Kittle, vice president of digital strategy, and Keith Conley, director of analytics and insight, will lead a workshop on the fundamentals of a data-driven approach to gamification. Additionally, Bunchball customers Electronic Arts and RMH Franchise Corporation, the second largest Applebee's franchisee, will present their own successes and lessons learned in sessions that dive into real-world gamification deployments.

Stop by Bunchball's booth for live demonstrations on how gamification works for sales teams, call centers, employee engagement, customer loyalty and social collaboration. And join us June 11 from 6:00 p.m. to 8:00 p.m. for an evening of drinks, food and fun at the all-attendee party sponsored by Bunchball.

Bunchball Customer Session: Personalizing Customer Engagement through Gamification
Join Pamela Radford, Senior Director of Global Engagement Marketing at EA, for a backstage look into how EA is using gamification to reach one of the most fervent and diverse fan bases on the plant, FIFA fans, with targeted multi-channel lifecycle marketing. This example will shed light on how entertainment properties can leverage gamification to drive enduring customer loyalty and build a deeper relationship with their biggest "fans."
WHEN: Wednesday, June 11 from 3:00 p.m. to 3:30 p.m. PDT
WHERE: Room 3, Concourse Exhibition Center

The Design of Work: How Gamification is Revolutionizing Hiring, Team-Building & Performance Management
Work now happens in formal, digital systems that throw off structured data. Bunchball founder and chief product officer, Rajat Paharia will reveal how smart employers are feeding this data into gamification engines to identify strengths and weaknesses, summarize skill sets, generate profiles of top-performing employees, predict future performance and motivate behavior change -- fundamentally changing the way work happens.
WHEN: Wednesday, June 11 from 3:30 p.m. to 4:00 p.m. PDT
WHERE: Room 2, Concourse Exhibition Center

Bunchball Customer Session: "See You Tomorrow": How Applebee's Restaurants Are Retaining Hourly Workers and Driving Sales with Gamification
Join Robin Jenkins, Regional Marketing Manager at RMH, to explore common challenges faced in the restaurant industry and learn how gamification can be leveraged to drive engagement among hourly workers, as well as sales, resulting in reduced employee turnover costs, increased sales and a stronger company culture.
WHEN: Thursday, June 12 from 9:30 a.m. to 10:00 a.m. PDT
WHERE: Room 2, Concourse Exhibition Center

Hands-on Lab: Gamification Evolves - How to Optimize a Data-Driven Approach
Bunchball's Molly Kittle, Vice President of Digital Strategy, and Keith Conley, Director of Analytics & Insight will lead a workshop on the fundamentals of a data-driven approach. Attendees will learn, step-by-step, how to uncover, define, refine and apply the right metrics at the right time for your business.
WHEN: Friday, June 13 from 10:30 a.m. to 12:00 p.m. PDT
WHERE: Concourse, Concourse Exhibition Center

About Bunchball:
Bunchball is the market leader and visionary in gamification for the enterprise. Bunchball drives business results through gamification with its cloud-based platform that motivates and engages employees, customers and partners. Our world-class customer roster is made up of numerous Fortune 2000 companies, including Adobe, Cisco, HP, T-Mobile and VMware. Bunchball is strategically aligned with industry-leading partners, including BMC Software, IBM, Jive, NICE Systems and Salesforce.com, to deliver gamification solutions to enterprises globally. Based in Redwood City, California, Bunchball's investors include Granite Ventures, Triangle Peak Partners, Northport Investments, and Correlation Ventures. For more information, visit www.bunchball.com, our blog at www.gamification.com, or follow @bunchball on Twitter.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
@GonzalezCarmen has been ranked the Number One Influencer and @ThingsExpo has been named the Number One Brand in the “M2M 2016: Top 100 Influencers and Brands” by Onalytica. Onalytica analyzed tweets over the last 6 months mentioning the keywords M2M OR “Machine to Machine.” They then identified the top 100 most influential brands and individuals leading the discussion on Twitter.
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effici...
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, drew together recent research and lessons learned from emerging and established compa...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
"IoT is going to be a huge industry with a lot of value for end users, for industries, for consumers, for manufacturers. How can we use cloud to effectively manage IoT applications," stated Ian Khan, Innovation & Marketing Manager at Solgeniakhela, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...