|By Pat Romanski||
|December 10, 2012 07:00 AM EST||
Increasingly organizations are looking to tap the collective power of social, mobile and cloud technologies. We asked Ric Telford, IBM VP of Cloud Services, to share his perspective on the trend in light of IBM's new social business software including SmartCloud Docs, a cloud-based office productivity suite. University of Texas at El Paso is using the software to collaborate in the cloud using mobile devices.
Cloud Computing Journal: What's the connection between Social, Mobile and Cloud. Are they just three tech buzzwords?
Ric Telford: Social, mobile and cloud are inextricably linked as three facets of the same movement - a new era of computing. Some call it the "third platform," others "SoMoClo; let's just call it "new era" for now. Cloud is the delivery, mobile is the ubiquitous access, and social is the personal engagement. Cloud is scalable, flexible IT resources on-demand with the compute power to handle real-time analytics and Big Data; mobile is having simplified, user-friendly access anywhere. Social adds the power of collaboration. As one consolidated framework, this "new era" enables flexible delivery of services and expanding reach - bringing communication and productivity to whole new levels.
Cloud Computing Journal: Is the intersection of these a business opportunity, or a threat?
Telford: Another aspect of the "new era" is the consumerization of IT - where enterprise IT requirements are driven by what employees are using in their personal lives - smartphones to transact, social networks, and cloud-delivered apps. Employers need to recognize this and develop a consistent and systematic "new era" strategy across their business and IT governance. When adopted strategically, social, mobile and cloud can improve businesses' bottom line by increasing productivity, responsiveness and efficiency. Implementing a BYOD strategy, delivering an internal social networking solution and deploying internal apps in a cloud-delivered model are a few examples of steps to take.
Cloud Computing Journal: How is the BYOD movement related to Social, Mobile and Cloud?
Telford: The consumer world drives people to embrace the latest technologies. This creates a dilemma in the enterprise when the gap between corporate devices and consumer devices grows too large. BYOD is a way to bridge the gap - embrace and allow employees to use their own device to do work. The challenge is to ensure the device is secure and "does no harm" when brought into the work environment. This drives the requirements for a good BYOD solution. The advantage to the enterprise is that employees are now always connected and thus making highly collaborative activities that much easier. Cloud enters the picture as well, as it is the preferred delivery model for applications supporting many devices.
Cloud Computing Journal: If your cloud, which is already off-premise, can now be accessed from anywhere via mobile, isn't that a security issue?
Telford: Security, as always, remains top of mind. But instead of setting up roadblocks at every turn, intelligent security tools like data analytics can recognize and flag potentially unwelcome activity, such as correspondence to/from a country you don't do business in, an employee in one division downloading data from another, etc. However, while personal freedom and flexibility is important to employees, employers must understand that maintaining the integrity of confidential data is a corporate concern and responsibility. Corporate IT should assess social, mobile and cloud-based tools. Those that can't ensure the safety of proprietary data should be regulated.
Cloud Computing Journal: How can business leaders harness the explosion of Big Data, another aspect of this "new era," for competitive advantage?
Telford: With new data now exceeding 2.4 quintillion bytes per day, business leaders must differentiate from competitors by embracing technology-driven business models that better harness this explosion of real-time Big Data. An enterprise needs to turn this "data" into "insights" by leveraging analytics technology. This means analyzing the data on each of your customers to hone marketing down to the individual - and empowering your on-the-go sales force to execute that strategy via a tablet or smartphone. Further, by adopting the transformative power of social, mobile and cloud, companies are converging their physical and digital infrastructures and applying new intelligence capabilities. This is the key to empowering today's business leaders.
Cloud Computing Journal: What is IBM's play in the "new era?"
Telford: Organizations today are looking for help devising and integrating their social, mobile and cloud strategy. While most clients are using pieces of these technologies, IBM provides the technology, skills and business understanding to connect these together across complex operations and geographies. We help clients build or rent clouds. We offer a mobile development platform and social business services. We offer security intelligence software and services to protect your data - whether it's in the cloud or mobile environment. On top of that, we have the Big Data, analytics and social business offerings to drive new insight from cloud/mobile data.
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Aug. 30, 2016 11:15 AM EDT Reads: 590
SYS-CON Events announced today that Adobe has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of co...
Aug. 30, 2016 11:00 AM EDT Reads: 3,686
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
Aug. 30, 2016 10:30 AM EDT Reads: 390
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
Aug. 30, 2016 09:08 AM EDT Reads: 244
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Aug. 30, 2016 02:30 AM EDT Reads: 1,867
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Aug. 30, 2016 02:00 AM EDT Reads: 2,252
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Aug. 30, 2016 01:30 AM EDT Reads: 3,056
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Aug. 30, 2016 01:00 AM EDT Reads: 1,946
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Aug. 30, 2016 12:00 AM EDT Reads: 1,683
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Aug. 29, 2016 10:00 PM EDT Reads: 2,502
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Aug. 29, 2016 08:30 PM EDT Reads: 2,456
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Aug. 29, 2016 07:00 PM EDT Reads: 1,996
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Aug. 29, 2016 02:15 PM EDT Reads: 3,755
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Aug. 29, 2016 12:45 PM EDT Reads: 2,049
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Aug. 29, 2016 12:15 PM EDT Reads: 896
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Aug. 29, 2016 12:00 PM EDT Reads: 3,212
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Aug. 29, 2016 08:00 AM EDT Reads: 1,005
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
Aug. 29, 2016 07:30 AM EDT Reads: 845
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Aug. 28, 2016 10:30 PM EDT Reads: 4,092
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Aug. 27, 2016 12:45 PM EDT Reads: 2,418