Welcome!

Adobe Flex Authors: Matthew Lobas, PR.com Newswire, Shelly Palmer, Kevin Benedict

News Feed Item

Subaru Highway Automated Response Concept (SHARC) Named 2012 Design Challenge Winner At LA Auto Show

LOS ANGELES, Nov. 30, 2012 /PRNewswire/ -- Subaru Global Design wins the 2012 Los Angeles Auto Show Design Challenge competition after the presentation of its SHARC (Subaru Highway Automated Response Concept) vehicle. As a futuristic model for 24-hour highway monitoring, the SHARC provides protection and rapid emergency response solutions for Hawaii's highway patrol.

(Logo: http://photos.prnewswire.com/prnh/20060612/LAM005LOGO)

This year's Design Challenge theme, Highway Patrol Vehicle 2025, called upon premier automotive design studios to create the ultimate 2025 law enforcement patrol vehicle that supports the needs of dynamic urban environments. Six automotive design studios from BMW, General Motors, Honda, Mercedes-Benz and Subaru showcased entries featuring cutting-edge vehicle designs with drone technology, land and air capabilities, electric vehicle systems and renewable resource-fueled vehicles equipped with topographical scanners.

"All judges were impressed with the high level of innovation and technology from the finalists this year," said Chuck Pelly from Design LA. "The SHARC captured the vision of the Design Challenge theme by combining functionality and problem-solving technology around a dynamic and plausible story."

With global collaboration among its design studios, the creative minds at Subaru developed the cutting-edge SHARC as an affordable and environmentally conscious highway patrol vehicle that meets Hawaii's strict UltraGreen carbon-neutral environmental regulations. With visible trends in reduced highway patrol budgets worldwide, SHARC vehicles are powered by renewable energy and operate autonomously, eliminating the need for a large full-time highway patrol staff.

Entries were judged by multi-discipline design professionals who selected the winner based upon various factors including: consideration of future needs for advanced technology; speed and agility on future freeway systems; creativity of the solution; meeting the specific region's mandated emission standards; and environmental sensitivity for maintenance and recyclability.

Judges included Tom Matano, Executive Director, School of Industrial Design at San Francisco's Academy of Art University; Imre Molnar, Provost and Chief Academic Officer at Detroit's College for Creative Studies; Steward Reed, Chair of Transportation Design at Pasadena's Art Center College of Design and Bruce Meyer, founder of the Petersen Automotive Museum and benefactor to automobile world.

The Design Challenge is a highly anticipated competition where automotive design studios from around the world battle against each other to flex their creativity.  Designers enjoy participating in the challenge because it is a strong venue to showcase their talents and further explore new ideas in automotive design.

Participating design studios included:

  • BMW Group DesignworksUSA
  • General Motors Advanced Design California
  • Honda R&D Americas, Inc., Advanced Design Studio, California
  • Honda R&D Company, Ltd., Advanced Design Studio, Tokyo
  • Mercedes-Benz Research & Development North America, Inc.: Advanced Design Center California
  • Subaru Global Design

The LA Auto Show Design Challenge is sponsored by Faurecia, the world's sixth-largest automotive supplier specializing in automotive seating, emissions control technologies, interior systems and auto exteriors, as well as Yokohama Tire, which works closely with auto manufacturers in the U.S., Europe and Japan to develop tires for the latest concept vehicles. Other sponsors that make Design Los Angeles possible include the Association of the Nonwoven Fabrics Industry (INDA), Lacks Enterprises, Inc., Dassault Systemes, and Bose.

About the Design Challenge

The Design Challenge takes place annually on the final Press Day of the LA Auto Show. For each of the past nine years, a new Design Challenge theme is chosen and the major automotive design studios showcase their talents, competing against one another to further explore new ideas in automotive design. The LA Auto Show Press Days hosts the largest gathering of design professionals in North America for a variety of design-focused activities. A Designers' Night party concludes the second press day that brings together design industry leaders from around the world with two additional sponsors Eastman and Autodesk.

The Design Challenge has received rave reviews from journalists and extensive media exposure throughout Asia, Europe and the Americas. More information, including images, is available at LAAutoShow.com/DesignChallenge.html.

About the Los Angeles Auto Show

As the first major North American auto show of the season, the 2012 LA Auto Show will host some of the industry's most important new vehicle debuts and set the tone for the rest of the year. Following Press Days, the show becomes one of the best attended public auto shows in the world. To receive the latest show news and information, follow the LA Auto Show on Twitter at twitter.com/LAAutoShow, visit the Facebook page at facebook.com/LosAngelesAutoShow and sign up for alerts at LAAutoShow.com.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
It’s 2016: buildings are smart, connected and the IoT is fundamentally altering how control and operating systems work and speak to each other. Platforms across the enterprise are networked via inexpensive sensors to collect massive amounts of data for analytics, information management, and insights that can be used to continuously improve operations. In his session at @ThingsExpo, Brian Chemel, Co-Founder and CTO of Digital Lumens, will explore: The benefits sensor-networked systems bring to ...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
There will be new vendors providing applications, middleware, and connected devices to support the thriving IoT ecosystem. This essentially means that electronic device manufacturers will also be in the software business. Many will be new to building embedded software or robust software. This creates an increased importance on software quality, particularly within the Industrial Internet of Things where business-critical applications are becoming dependent on products controlled by software. Qua...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Large scale deployments present unique planning challenges, system commissioning hurdles between IT and OT and demand careful system hand-off orchestration. In his session at @ThingsExpo, Jeff Smith, Senior Director and a founding member of Incenergy, will discuss some of the key tactics to ensure delivery success based on his experience of the last two years deploying Industrial IoT systems across four continents.
CenturyLink has announced that application server solutions from GENBAND are now available as part of CenturyLink’s Networx contracts. The General Services Administration (GSA)’s Networx program includes the largest telecommunications contract vehicles ever awarded by the federal government. CenturyLink recently secured an extension through spring 2020 of its offerings available to federal government agencies via GSA’s Networx Universal and Enterprise contracts. GENBAND’s EXPERiUS™ Application...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...