Research and Markets (http://www.researchandmarkets.com/research/rthk74/global_web) has announced the addition of the "Global Web Conferencing Market 2011-2015" report to their offering.

TechNavio's analysts forecast the Global Web Conferencing market to grow at a CAGR of 18.2 percent over the period 2011-2015. One of the key factors contributing to this market growth is the increasing need for information sharing among organizations. The Global Web Conferencing market has also been witnessing increasing mergers and acquisitions. However, interoperability issues could pose a challenge to the growth of this market.

The other vendors included in the report are IBM Corp., Adobe Systems Inc., and AT&T Inc.

Commenting on the report, an analyst from TechNavio's Telecom team said: ''The Global Web Conferencing market is witnessing an increasing adoption of web conferencing solutions by small and medium-sized businesses (SMBs). The SaaS-based web conferencing model is gaining popularity among SMBs. Therefore, vendors are re-evaluating their product pricing to gain the maximum market share. In addition, vendors are developing local language support to cater to SMBs in certain countries where English is not the major language. Therefore, it will become mandatory for vendors to provide support in local languages if they want to increase their market share in this growing market in the future.''

According to the report, as a result of the increasing scope in business and increasing advantages of globalization, enterprises are expanding their businesses globally. This increases the demand for international communication facilities for information sharing.

Further, the report discusses that one of the major challenges is interoperability because the compatibility of an existing system with a new system is always a concern for end-users.

For more information visit http://www.researchandmarkets.com/research/rthk74/global_web