NEW YORK, Oct. 30, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Global Sales and Marketing Analytics Market 2011-2015

http://www.reportlinker.com/p01021160/Global-Sales-and-Marketing-Analyti...

TechNavio's analysts forecast the Global Sales and Analytics market to grow at a CAGR of 9.17 percent over the period 2011-2015. One of the key factors contributing to this market growth is the increasing number of social media platforms. The Global Sales and Analytics market has also been witnessing increasing demand for real-time analytics. However, lack of awareness could pose a challenge to the growth of this market.

TechNavio's report, the Global Sales and Analytics Market 2011-2015, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report covers the Americas, the EMEA and APAC regions; it also covers the Global Sales and Analytics market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors dominating this market space include IBM Corp., Oracle Corp., WebTrends Corp. and SAS Institute Inc.

Other vendors mentioned in the report: Apteco Ltd., Cloud9 Inc., Aprimo Inc., eSales Track, Adobe Omniture Inc., and Eloqua Inc.

Key questions answered in this report:

What will the market size be in 2015 and at what rate will it grow?

What key trends is this market subject to?

What is driving this market?

What are the challenges to market growth?

Who are the key vendors in this market space?

What are the opportunities and threats faced by each of these key vendors?

What are the strengths and weaknesses of each of these key vendors?

You can request one free hour of analyst time when you purchase this report. Details provided within the report.

01. Executive Summary

02. Introduction

03. Market Coverage

Market Overview

Key Offerings

04. Market Landscape

04.1 Market Size and Forecast

04.2 Five Forces Analysis

05. Geographical Segmentation

06. Key Leading Countries

The US

Germany

Japan

07. Vendor Landscape

08. Buying Criteria

09. Market Growth Drivers

10. Drivers and their Impact

11. Market Challenges

12. Impact of Drivers and Challenges

13. Market Trends

14. Key Vendor Analysis

14.1 IBM Corp.

Product Offerings

SWOT Analysis

14.2 Oracle Corp.

Business Overview

Product Offerings

SWOT Analysis

14.3 WebTrends Corp.

Business Overview

Product Offerings

SWOT Analysis

14.4 SAS Institute Inc.

Product Offerings

SWOT Analysis

15. Other Reports in this Series

List of Exhibits:

Exhibit 1: Global Sales and Marketing Analytics Market 2011-2015 (US$ billion)

Exhibit 2: Customer Relationship Management Analytics by Analytical Applications

Exhibit 3: Global Sales and Marketing Analytics Market by Geographical Segmentation 2011

Exhibit 4: Major Vendors in the Global Sales and Marketing Analytics Market

Exhibit 5: Business Segmentation of IBM Corp.

Exhibit 6: Oracle Siebel Analytic Applications

Exhibit 7: Business Segmentation of Oracle Corp.

Exhibit 8: Business Segmentation of WebTrends Corp.

Exhibit 9: Business Segmentation of SAS Institute Inc.

To order this report:

Marketing Industry: Global Sales and Marketing Analytics Market 2011-2015

Nicolas Bombourg
Reportlinker
Email: nicolasbombourg@reportlinker.com
US: (805)652-2626
Intl: +1 805-652-2626

SOURCE Reportlinker