YOUR FEEDBACK
Jeremy Geelan wrote: In response to inquiries and suggestions from readers this lexicon has recently...


2008 East
DIAMOND SPONSOR:
Data Direct
Frontiers in Data Access: The Coming Wave in Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
Intel
Virtualization – Path to Predictive Enterprise
Green Hills
IT Security in a Hostile World
JBoss / freedom oss
Practical SOA Approach
GOLD SPONSORS:
Software AG
The Art & Science of SOA: How Governance Enables Adoption
PlateSpin
Effective Planning for Virtual Infrastructure Growth
Fujitsu
Automated Business Process Discovery & Virtualization Service
Ceedo
Workspace Virtualization
Click For 2007 West
Event Webcasts

2008 East
PLATINUM SPONSORS:
Appcelerator
Think Fast: Accelerate AJAX Development with Appcelerator
GOLD SPONSORS:
DreamFace Interactive
The Ultimate Framework for Creating Personalized Web 2.0 Mashups
ICEsoft
AJAX and Social Computing for the Enterprise
Kaazing
Enterprise Comet: Real–Time, Real–Time, or Real–Time Web 2.0?
Nexaweb
Now Playing: Desktop Apps in the Browser!
Sun
jMaki as an AJAX Mashup Framework
POWER PANELS:
The Business Value
of RIAs
What Lies Beyond AJAX?
KEYNOTES:
Douglas Crockford
Can We Fix the Web?
Anthony Franco
2008: The Year of the RIA
Click For 2007 Event Webcasts
SYS-CON.TV
MXDJ TOP LINKS YOU MUST CLICK ON !


Welcome to Web Developer's & Designer's Journal
The advisability of eating in your own kitchen is something you often hear about

The advisability of eating in your own kitchen is something you often hear about, but never does it make more sense than when applied in the world of software development. Why accept that service-oriented architecture is a must for your mission-critical backend systems, for example, if you find that the developer recommending such a trajectory does not personally make use of SOA?

From this month, as weve all seen, Adobe is very prominently eating in its own kitchen (its recently-acquired kitchen, I should say): it has relaunched Adobe.com which is now a mega-fusion of the original Macromedia and Adobe sites as a ColdFusion-powered site. All credit to whoever is behind this important and timely initiative: what better recommendation of a product can there be than that the company who owns it uses it not just in a customer-facing context, but in the customer facing context: the company web site?

Ben Forta, well known to ColdFusion developers worldwide, commented about Adobe.com's new look: "It's clean. The menus are intuitive. Downloads are all listed in one place. [There are] shortcut URLs (try www.adobe.com/coldfusion for example). Having products listed on the homepage is great."

The site switchover, which has energized both designers and developers, has been an object lesson in why I am so confident, along with many others Web-wide judging by the buzz evident throughout the blogosphere, that the whole that is Macromedia + Adobe is going to be shown over time to be considerably greater than the sum of its parts.

Think about it. This is the first time that developers and designers have been such close corporate bedfellows, at least at Adobe. This high-octane combination of two previously disparate communities is the fons et origo of the New Adobe, the rationale for the entire merger. And it is precisely why we have re-launched MX Developer's Journal this month as Web Developer's & Designer's Journal, with Adobe's close cooperation and involvement.

The ecosystem reflected in the magazine will, moving forward, be as vibrant as any new marriage. The fact is that developers have as much to learn from designers as designers do from developers. WebDDJ aims to aid and abet the honeymoon right away, and then over coming years mirror the rise of this great new combined company until its silver anniversary at least.

Next month it will be my pleasure to introduce you to the new editorial board, which we at SYS-CON Media are equally proud to say is backed and guided by a brand new International Advisory Board which reads like a "Who's Who" of some of the very finest interface designers and Web developers in the industry today.

The opportunity, presented by the coming together of two great companies, to widen and deepen the coverage we offer each month has proven too strong to resist, so hold onto your hats! Next month we'll be drilling down into just some of the welter of new topics, themes, and issues that the magazine will now be covering, in addition to almost everything we already covered for the past four years.

How Web Developer's & Designer's Journal takes shape over the coming months and years will, as always, be in large part a function of feedback from readers, too. We can most easily be reached by e-mail, just send your comments and suggestions to mailto:WebDDJ@sys-con.com?subject=Feedback.

Meantime, enjoy. We'll meet here again next month!

About Jeremy Geelan
Jeremy Geelan is Sr. Vice-President of SYS-CON Media & Events. He is Conference Chair of the AJAXWorld RIA Conference & Expo series, of the all-new Cloud Computing Conference & Expo, of the 4th International Virtualization Conference & Expo and founder of Web 2.0 Journal, AJAX & RIA Journal and other major SYS-CON titles. From 2000-6, as first editorial director and then group publisher of SYS-CON Media, he was responsible for the development of all new titles and i-Technology portals for the firm, and regularly represents SYS-CON at conferences and trade shows, speaking to technology audiences both in North America and overseas. He is executive producer and presenter of "Power Panels with Jeremy Geelan" on SYS-CON.TV.

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